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3D Appliances

Founded in 1957 by Mr. Francisco Guy, the Northern Islands Company Inc. (NICI) emerged as a pioneer in the Philippine home appliance market. Starting small by selling buttons, Mr. Guy’s leadership saw NICI securing an exclusive contract with Mitsubishi Electric Company Ltd., launching the electric fan product line.

When the Mitsubishi partnership concluded, Mr. Guy steered NICI into manufacturing and marketing quality home appliances under the 3D brand. Over 30 years later, NICI proudly remains the sole distributor of 3D across the nation, offering a diverse range of home appliances to Filipino consumers.

NICI’s j ourney is one of growth and resilience, driven by a commitment to quality and innovation. From its humble beginnings, NICI continues to enrich Filipino households with reliable and trusted home appliances.


At 3D Appliances, we aim to be the preferred choice for households across the Philippines, delivering superior value through top-quality home appliances and enhancing the lives of people from all walks of life.


Our mission is to provide the best and widest variety of home appliances, tailored to the diverse needs of everyday life. We commit to building strong partnerships with our customers, continuously innovating, and delivering superior designs at reasonable prices, all while encouraging open communication for constant improvement.

Achievements & Recognitions

Built on the pillars of trust and confidence of the Filipino people in 3D products, our company has touched another milestone in its history of growth and expansion. Northern Islands Co., Inc., has been receiving awards from different institutions, placing 3D at par with the world's best manufacturers of quality home appliances.

  • 2005 National Product Quality Excellence Awardee:
    Best Automatic Rice Cooker
  • 2005 Philippine Marketing Excellence Awardee :
    Best Gas Stove
  • Bureau of Product Standards Recognition for complying with the requirements of ICC
  • 2008 National Product Quality Excellence Awardee:
    Best Electric Fan Brand
  • 2008 National Product Quality Excellence Awardee:
    Best Microwave Oven Brand
  • 2008 National Product Quality Excellence Awardee:
    Best Rice Cooker Brand

Northern Islands Co. Inc.
#3 Mercury Ave. Bagumbayan, Q.C.
Tel: +632-8911-7016 to 25

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